Translation of "Customer acquisition cost" in German

First success in customer acquisition and cost reduction could be listed.

Daisy Downs, Chief Marketing Officer at UrbanSitter.com, shared a success story on how Google Analytics reduced her company's customer acquisition cost by 30%.

First, let’s look at what customer acquisition cost is and why it’s important.

The more players we attract, the higher virality we get, which means our average Customer Acquisition Cost will be lower.

Daisy Downs, Chief Marketing Officer at UrbanSitter.com, shared a success story on how Google Analytics reduced her company’s customer acquisition cost by 30%.

In this must-read article, David Skok, a venture capitalist, said that the biggest reason why startups die is that their customer acquisition cost versus their customer lifetime value often looks like this:

In particular, customer acquisition costs were spread and written off over a number of years.

At the same time, the company was able to substantially reduce customer acquisition costs through the SIM-Only campaign launched in the previous quarter.

High customer acquisition costs can lead to cash flow problems and can ultimately put you out of business.

What they found was that making the sign-in mandatory resulted in a higher average lifetime value for the user, and improved the ratio of user LTV to customer acquisition costs.

EBITDA adjusted for depreciation, amortization and impairment losses on capitalized customer acquisition costs - a key indicator for the success of CLIQ Digital AG - was at EUR 1.0 million in the reporting period, almost at the level of the previous year (Q1 2017: EUR 1.1 million) despite the lower level of revenues.

Management of Accel believes that this adjustment enables better comparison of results as amortization of route and customer acquisition costs and location contracts acquired will not recur in future periods once such items have been fully amortized over the over the life of the respective contracts.

EBITDA adjusted for amortization of capitalized customer acquisition costs decreased in 2018 to EUR 3.9 million compared to EUR 5.5 million in the previous year caused by the lower revenues.

They can put you in front of people who are already searching for your products, thus lowering your customer acquisition costs.

Especially the hybrid model is of strategic importance in helping to lower customer acquisition costs and targeting a broader audience in Tier 2 and Tier 3 cities in China, which will require a short-term investment.

According to preliminary calculations, EBITDA adjusted for amortization and impairments of capitalized customer acquisition costs amounted to EUR 3.9 compared to EUR 5.5 in the previous year.

As it enables and encourages user engagement across multiple platforms and services, the Rakuten Ecosystem is a unique strength that minimizes customer acquisition costs and maximizes the lifetime value of each Rakuten member to the Group and drives growth of gross transaction value (GTV).

This reduces the customer migration rate, lowers retention costs, and therefore increases profitability, as with long-term customers the acquisition costs are long paid for.

Conversion rate optimization is important because it allows you to lower your customer acquisition costs by getting more value from the visitors and users you already have.

This ultimately leads to significantly improved conversion rates and significant revenue increases, while at the same time reducing customer acquisition costs.